Meet the Members of KARD: K-Pop Group Profiles

---

KARD is a celebrated South Korean co-ed group under DSP Media, debuting on July 19, 2017, with their mini-album Hola Hola. The group comprises four members: J.Seph, BM, Somin, and Jiwoo. Their name stands for King, Ace, JokeR, and HiDden, representing each member’s unique role in the group.

Known for blending genres like EDM, dancehall, and moombahton, KARD breaks away from traditional K-pop conventions, offering a fresh and dynamic sound. Their powerful performances, innovative choreography, and strong group chemistry have earned them a global fanbase known as “Hidden Kard.” Let’s explore the members who bring this groundbreaking group to life.

J.Seph (Kim Tae-hyung)

• Position: Main Rapper, Lead Dancer, Sub-Vocalist
• Birth Date: June 21, 1992
• Age: 32 years old
• Zodiac Sign: Gemini/Cancer cusp
• Card Name and Suit: Ace and Spades
• Facts: J.Seph is known for his sharp rap skills and versatile performances. He has a background in dance, which plays a significant role in his stage presence. Before debuting with KARD, he trained for five years under DSP Media. His personal musical influences include Korean rapper Beenzino, which is reflected in his lyricism.

BM (Big Matthew)

• Position: Main Rapper, Lead Dancer
• Birth Date: October 20, 1992
• Age: 32 years old
• Zodiac Sign: Libra
• Card Name and Suit: Black Joker and Clubs
• Facts: Born in Los Angeles, BM brings a unique cultural blend to KARD, influencing not only the group’s music but also their international appeal. He is known for his participation in songwriting and production, bringing tracks like “Broken Me” to life. His musical inspirations range from Tupac Shakur to J. Cole, contributing to KARD‘s eclectic sound.

Somin (Jeon So-min)

• Position: Main Vocalist, Visual
• Birth Date: August 22, 1996
• Age: 28 years old
• Zodiac Sign: Leo
• Card Name and Suit: Black Joker and Hearts
• Facts: Somin‘s vocal prowess is a cornerstone of KARD‘s sound. Before joining KARD, she was part of DSP Media’s Japanese girl group Puretty and later debuted as the leader of APRIL. Her musical style is influenced by artists like Tinashe and Ariana Grande. Somin is also recognized for her visual appeal, which is often highlighted in the group’s performances.

Jiwoo (Jeon Ji-woo)

• Position: Main Dancer, Lead Vocalist, Rapper, Maknae (youngest member)
• Birth Date: October 14, 1996
• Age: 28 years old
• Zodiac Sign: Libra
• Card Name and Suit: Color Joker
• Facts: Jiwoo is celebrated for her dance skills, bringing color and energy to the group’s choreography. She has a relatively short training period of two months before debuting with KARD, showcasing her natural talent. Her musical influences include Beyoncé and Rihanna, which are reflected in her performance style. Jiwoo also has a background in clarinet, adding depth to her musicality.

Group Dynamics and Music

KARD has carved a niche in the K-pop scene with genre-blending music and performances emphasizing the members’ chemistry. Their approach to music is not just about following trends but innovating with them, creating a sound that resonates with a wide audience. Their international success is partly due to this innovative approach, allowing them to tour extensively in North and South America even before their official Korean debut.

The group’s unique co-ed setup has been both a challenge and an advantage, offering a diverse range of vocal tones and stage dynamics that set them apart. Their performances often feature flirty choreography and playful interaction among members, which has helped build a loyal fanbase known as “Hidden Kard.”

---

---

---

---

---

---

---

---